SEO Executive

Full time
Ahmedabad
Posted 3 months ago
Summary

SEO Executive will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. Manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

KEY Responsibilities
  • Optimizing copy and landing pages for search engine optimization
  • Performing ongoing keyword research including discovery, expansion and optimization of keyword opportunities
  • Researching and implementing content recommendations for organic SEO success
  • Execute tests, collect and analyse data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyse website analytics
  • Research and implement search engine optimization recommendations
  • Research and analyse competitor links
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work with editorial and marketing teams to drive SEO in content creation and content programming
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
  • Keep up-to-date with the latest trends and best practices in SEO and SEM
Skills and Experience
  • Proven SEO experience
  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing
  • Understanding of performance marketing, conversion, and online customer acquisition
  • In-depth experience with website analytics tools
  • Knowledge of ranking factors and search engine algorithms
  • Good verbal and written communication skills – especially in English, organizational skills, and attention to detail
  • Team player which advocates a team concept
  • Open minded, desire to learn, quick thinker
  • Experience: 2+ years
Qualifications & Certifications
  • Bachelor’s degree in any relevant field
  • Degree/certification in SEO/SEM

Job Features

Job CategorySEO

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